Happy April Fools' Day! This might just be our cheekiest April Fools prank yet — but bear with us, because it's definitely worth a giggle...
We are thrilled (and slightly amused) to announce our newest innovation: Sniffy Bum Bum, the dog bottom-flavoured toothpaste. Yes, you read that right!
Adding to our bestselling dental range, Sniffy Bum Bum toothpaste has been developed by experts to support calming pathways in dogs, creating a toothpaste dogs genuinely enjoy. Brushing your dog's teeth can sometimes feel like a real chore, but with this tasty toothpaste, Sniffy Bum Bum provides an intriguing scent dogs can't resist.
Low-foaming and gentle, Sniffy Bum Bum toothpaste helps reduce the build-up of dental plaque, which can lead to tartar formation, ensuring healthy gums. Bottom smells, in particular, provide dogs with valuable information as they decode messages about familiarity and friendliness. Our Sniffy Bum Bum flavour has been expertly developed by vets to capture the ‘bottom essence’ of familiar and friendly dogs, making teeth brushing time enjoyable for everyone!
Jo Boughton-White Msc, Managing Director at Dorwest, comments:
“Every dog loves a bum sniff. We’re really proud of Sniffy Bum Bum and feel this is exactly what all dogs want — a toothpaste they simply can’t get enough of.”
Curious to find out more? Whilst there won’t actually be scratch & sniff samples (sorry!), feel free to explore our genuine range of dental care products: www.dorwest.com/collections/dental-health
Or speak to one of our expert Customer Services team today on 01308 897272 or email info@dorwest.com.
Happy April Fools' Day!
